Why
You qualify why the client truly has a project, and you cut what will stay a non-decision.
DBR
DBR Sales
With DBR Sales, you qualify the opportunity: why / why now / why us, to accelerate standby deals and win against competitors. From €9.99/month incl. VAT, no commitment.
No commitment · Cancel anytime · DBR Sales · 1 seat
70%of projects end in a non-decision
It isn’t a lack of pipeline. It’s time burned on deals that will never decide, while the client has no reason to sign fast. DBR Sales flips the pressure: you qualify why / why now / why us on the opportunity.
Cost of inaction
Dormant deals, average basket, then the fixed variable amount you estimate on the recoverable revenue (20%).
On €280,000 of dormant deals, 20% yields €56,000 recoverable revenue. With €2,800 estimated variable, that’s 23.4× Sales’s annual cost.
Protect my variable, Sales €9.99Opportunity qualification: why / why now / why us, to accelerate standby deals and win against competitors.
Nobody refuses a compelling offer. But every decision-maker prioritises what they understand.
You qualify why the client truly has a project, and you cut what will stay a non-decision.
You accelerate standby deals: urgency, cost of inaction and time the client can save.
You win against competitors: USPs and gaps that justify the budget landing with you.
Portfolio triage, qualification, blocking points, deal review, meeting preparation and debrief, follow-up, cost of inaction, battle cards, action plan and file import. Team reference, risk criteria, process, mapping, account plan, Pilotage view, alerts, forecast trend, pipeline review, team and CRM: DBR Pilotage.
Leave your details. We’ll activate DBR Sales (opportunity qualification), no need to get the whole company to sign.
Equipping a whole sales leadership team? See DBR Pilotage